By Laura Christman
Empowerment can be found in beaded bracelets, woolly hats, quirky hair-clips, plush dog beds or felted bunnies. Because if you have the creative flair to make something, it might just make you a successful entrepreneur.
A five-class series coming to Redding in June is built on the idea of creativity leading to financial stability. And that fits nicely with the mission of The Women’s Fund of the Shasta Regional Community Foundation to support Redding women and their families.
“It’s Your Etsy Business” begins June 18. The Saturday sessions at West Coast Innovations on Larkspur Lane are presented by the Women’s Business Center of Jefferson Economic Development Institute and funded by a 2016 grant from The Women’s Fund.
The free classes provide those interested in starting a store on Etsy – an Internet marketplace of handmade and vintage items – with basic-business know-how, including successfully pricing, marketing and photographing their products.
“We’re giving them all the tools they need to have the best Etsy store they can have,” says Sher Barber, Women’s Business Center program manager for JEDI.
The aim is to empower women by helping them start and grow creative businesses. Etsy is a good fit for rural areas, Barber says. It offers the flexibility of working at home and reaches a wide audience so product prices don’t have to be limited to what would work at a store in a small community. Continue reading “Women’s Fund grant helps empower businesswomen”