Your name: Michelle Rogers
Your bio: Michelle Rogers is a content editor for the Record Searchlight, part of the USA TODAY Network, and leads the 530 Media Project, a collaboration between Record Searchlight, Pacific Sky marketing and Shasta County Arts Council to provide free workshops to the community on social media, blogging, citizen journalism, video production, podcasting and more.
Michelle came to Redding in July 2014 from Michigan, where she earned a bachelor’s degree in journalism and political science from Eastern Michigan University, and had worked in journalism for more than two decades, progressing through the ranks from reporter to associate editor to editor of two publications to managing editor of eight publications. Her last position in Michigan was director of editorial training and community engagement, training multimedia journalists at 17 newsrooms in new digital storytelling tools and presenting free workshops to the community on social media, blogging, public relations and marketing, podcasting, video, news curation and other forms of communication.
A career highlight was being chosen as one of 15 members from across the United States to serve in Digital First Media’s inaugural IdeaLab to experiment with technology tools to help move journalism forward in the digital age. She was also awarded funding to launch and serve as director of the Southeast Michigan Community Media Lab, and brought the audience inside the newsroom as content partners, training community bloggers, nonprofits and citizen journalists in digital storytelling and social media. She also served on DFM’s corporate training council.
Her voluntarism includes her current involvement on the Women’s Fund Community Engagement Committee. She previously served on the Great Lakes Rabbit Sanctuary Board of Directors in Michigan and was chairwoman of publicity for the nonprofit. She is also a member of Leadership Redding’s current class, 2015-16.
Michelle has been with her partner, Jim Walsh, for five years and they enjoy traveling, weekend hikes and discovering all the reasons why people love living in Northern California.